MessageBird
Beta

Programmable Conversations

Access the world’s most popular communication channels through a single API.

Multiple channels, one seamless thread

One conversation

Chat with each customer in a single conversation that threads together multiple communication channels. Create an agent interface that contains all the context.

One customer profile

Make fragmented customer communication a thing of the past. Create rich profiles of active channels for each customer to deliver the ultimate personalized experience.

One API

Save overhead and developer time by connecting to a growing directory of communication channels through a single API, instead of maintaining multiple connections.

Discover our ever-growing directory


SMS

WhatsApp
Limited availability

WeChat

Messenger

Telegram

Line
Coming soon

Twitter

Slack

Business Chat

Amazon Alexa

Kakao Talk

Sendgrid

Weibo

Voice

Video

RCS

Use Cases

Benefits

One conversation
One customer profile
One API
Omni-channel access

Multiple channels, one seamless thread

Customer preferred channel

Automatically contact customers on the last used channel, while retaining the freedom to select a different platform when needed.

360° customer profile

Anonymous customers are a thing of the past. Identify users and add them to an existing rich profile to deliver a personalized experience.

Unified conversation threads

One customer, one conversation. Find all customer interactions on connected channels in a single thread, and never lose context.

Omni-channel

Integrate the Programmable Conversations API and connect with customers on an ever-growing number of channels from a single view.

Coming soon

Channel fallbacks

Make sure urgent messages get read on time. Set a conditional fallback channel to increase the chance of your message being read.

Build your own channel

Have a custom communication channel that we don’t support yet? Programmatically integrate it into our API and add it to the conversation.

Automated follow-ups

Keep leads in your sales funnel. Send automated follow-ups to customers on whichever channel they prefer.

Voice call support

No matter who you call or text, get the complete picture. Add the context of phone calls to your conversations history.

Integrate the WhatsApp Business solution into Zendesk with the MessageBird native app

Integrate WhatsApp messaging into Zendesk directly. Install the native MessageBird app in Zendesk and add the WhatsApp Business solution, Facebook Messenger, WeChat, Telegram, Line and SMS as communication channels.

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Try MessageBird for Zendesk

Discover the power of Programmable Conversations in our native Zendesk App and use Zendesk’s powerful ticketing system and reporting features to improve your customer support.

Get started with Zendesk

Frequently asked questions

Programmable Conversations unifies the world’s most popular communication channels with a single API. This allows your representatives to quickly and easily communicate with your customers across different communication channels, while spending minimal development resources.

With Programmable Conversations, we will connect you to a growing directory of communication channels as they become available. It saves your developers valuable time building and maintaining multiple API connections.
Programmable conversations will give your customer facing teams the full context whenever they engage with a customer. All messages and channel preferences are loaded into your own software, with just one single API. You can create a single customer profile that stores every channel a customer has contacted them on. Programmable Conversations helps sync a customer’s conversation history so that no matter the channel, all the context appears in one, seamless thread. This puts the entire conversation history at your teams’ fingertips, cutting response times and streamlining workflows.
You can use Programmable Conversations to seamlessly integrate WhatsApp messaging into your existing communications. With MessageBird as a verified WhatsApp service provider, enterprises can take advantage of Programmable Conversations to integrate WhatsApp into customer communication workflows. To learn more and start building a more modern customer engagement experience, visit: messagebird.com/en-ng/whatsapp. Please note, that approval by WhatsApp will be required on a case-by-case basis for all customers entering the program.
Programmable Conversations currently supports WhatsApp, SMS, Telegram, WeChat, Messenger and Line. You’ll be able to connect to a growing directory of communication channels as they become available including Voice, Slack, Twitter, RCS, Apple Business, Chat, Amazon Alexa, Sendgrid, Weibo, Kakao Talk and Video. Supported features can vary per channel.
You can easily pick and choose from our supported channels. Programmable Conversations was specifically built to allow connected enterprises to be agile, so they can adapt as needed for successful global customer engagement and growth. You’ll be able to connect to our growing directory of communication channels as they become available including Voice, Slack, Twitter, RCS, Apple Business, Chat, Amazon Alexa, Sendgrid, Weibo, Kakao Talk and Video.
You can share audio, video, chat, image and location-sharing, depending on whether or not a specific channel supports it. Due to the omni-channel support, you can easily share images and audio on WhatsApp and video on Messenger in the same conversation thread. No matter the channel your representatives can give better support by sharing rich media.
Building and maintaining connections to separate communication channels like WhatsApp, WeChat, Telegram, and Facebook Messenger is complex, time consuming and costly. Adding a new channel requires integrating a whole new API. Programmable Conversations gives you access to the world’s most popular channels with a single API. You only have to integrate our API and you’ve got full omni-channel communication capabilities.
The Chat API doesn’t allow you to thread multiple channels into one conversation view. Each channel creates a separate thread that’s lost when a conversation is archived, leaving the entire conversation fragmented. Using our Programmable Conversations API, you can unify all threads and channels in one conversation view and merge channels for a single customer to build a rich customer profile.
For the duration of the beta stage of Programmable Conversations, we recommend using it in combination with our Chat API. Our Chat API will be phased out when all existing channels are migrated. WhatsApp for Business is ONLY available through Programmable Conversations. Using Programmable Conversations is free during the beta phase, channel specific transactional message fees apply.
People intuitively switch between different apps and communication channels when talking to family and friends. With Programmable Conversations you will get the same flexibility in your business communications. Having the entire conversation history at your fingertips will improve the customer experience by cutting agent response times and streamline workflows. You’ll be readily available to your customers so you can focus on what you do best: delivering great content.
All our communication products are built for global scale and Programmable Conversations is no exception. Our infrastructure is distributed across 5 continents (Europe, North America, South America and APAC and Australia). We have direct connections to more than 225 carriers worldwide and we deliver messages and phone calls to over 195 countries.
Currently, MessageBird has a native app available for Zendesk. You can also integrate Programmable Conversations into your CRM yourself. We’re expanding our integrations offerings and are on track to integrate with Salesforce and PureEngage in the coming months.
Reporting features will be added to Programmable Conversations in the near future. They will first be available in beta, and we will work closely with customers to ensure that we make the most important usage data available in this first version.

Global coverage

Connect to 900+ global carriers through our fully redundant routing platform with access to extensive feature sets and more.

Speed & Deliverability

Reach customers through our low-latency, fault-tolerant telco stack, streamlined routing profiles, and global carrier network.

24/7 Support

Our offices around the world provide unparalleled support in every time zone, 24 hours a day, 7 days a week.

Fair Pricing

Our efficient, accurate software and high-volume traffic allow us to offer you the most affordable pricing options on the market.

Want to learn more about MessageBird?
Reach out to our sales team.

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